RPA (Robotic Process Automation): what it is, how it works, and when it pays off

RPA (Robotic Process Automation) is a technology that uses software (bots) to perform repetitive tasks in computer systems, mimicking the actions a human user would take: clicking buttons, filling in fields, copying data between applications, reading emails, and generating reports. RPA does not change existing systems. It interacts with them the same way a person would, through the user interface.

The global RPA market reached 13 billion euros in 2025, according to Gartner, with annual growth of 20%. However, the same Gartner report finds that 30 to 50% of RPA projects fail or do not reach the expected ROI. The difference between success and failure almost always comes down to selecting the right processes to automate.

What RPA is and how it works

An RPA bot works like a virtual user that executes predefined sequences of actions in computer systems:

  1. Capture: the bot is "trained" to perform a task, typically by recording the user's actions or through visual step configuration.
  2. Execution: the bot executes the sequence of actions automatically, following the defined rules. It can open applications, navigate menus, fill in forms, copy data, and generate outputs.
  3. Simple decisions: the bot can make rule-based decisions (if the value is greater than X, follow path A; otherwise, follow path B).
  4. Exceptions: when it encounters an unforeseen situation, the bot can stop and notify a human, log the error, or attempt an alternative action.
FeatureRPAAPI integration
How it accesses systemsUser interface (UI)Programmatically via API
SpeedModerate (simulates clicks)High (direct data transfer)
FragilityHigh (breaks if the UI changes)Low (APIs are stable)
Requirement on the target systemNone (uses the existing interface)API available
Maintenance costMedium to highLow
Best forLegacy systems without an APIModern systems with an API

Types of RPA: attended, unattended, and hybrid

Attended RPA: bots that work alongside the user. The user starts the bot, which performs part of the task while the user does the rest. Useful for processes that require human judgment at some steps.

Unattended RPA: bots that perform tasks completely on their own, without human intervention. They run on servers, typically outside working hours or in response to events. Ideal for batch data processing.

Hybrid: a combination of the two models. The bot automates as much as possible and requests human intervention only when it encounters an exception it cannot resolve.

When RPA is the right choice

RPA is the best option when these conditions are met:

When to prefer alternatives to RPA

RPA is not the best choice when (see the detailed comparison):

Real costs and ROI

RPA costs include components that are frequently underestimated:

RPA's ROI is positive when the automated process consumes more than 2 to 3 FTE (full-time equivalents) and is stable (it does not change frequently). For smaller processes, alternatives such as API integration or automation with workflow tools are more cost-effective (see how to calculate ROI).

The future of RPA and its convergence with AI

RPA is evolving in two directions:

The trend is for pure RPA (interface automation) to decline as more systems offer APIs and AI enables smarter approaches. However, for legacy systems with no alternative, RPA will remain a valid and necessary tool.

Engibots evaluates each process individually and recommends the most suitable technology: RPA when it is the best option, API integration when possible, AI when necessary. The goal is to solve the problem in the most efficient and sustainable way.